Having better priced (eCPM) ads from ad exchanges like AdX is only half the story. You need to continually test combinations of ads on the page and their effect on user experience. Testing by device size and by ‘session income’ (epmv) to see what works best is best.
Последний раз редактировалось: Codemaster (21/02/19 в 10:04), всего редактировалось 1 раз
Why test ad positions? We could write a whole article just on this point, but it’s all about revenue per visitor. Many publishers fail to understand that all ads dilute one another. If you overload a site with too many ads, or with miss the fact that one ad is killing the income of another (higher achieving) ad, you will fail to achieve maximum income from the visitors who come to the site.
Последний раз редактировалось: Codemaster (21/02/19 в 10:04), всего редактировалось 1 раз
